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Cashback company Zaggle buys Pennyful

Cashback company Zaggle buys Pennyful

Monday, April 10, 2017, 9:13 AM

Cashback and analytics company Zaggle Prepaid Ocean Services, which offers cashbacks to customers at restaurants, has acquired Bengaluru-based online cashback and coupons company Pennyful in a cash-and-stock deal. Pennyful, which competes with the likes of CashKaro, has been offering cashbacks to consumers at about 500 e-commerce sites, including Flipkart, Amazon India and Paytm, which will now be integrated with Zaggle's 2,500 restaurant merchants.
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