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SBI Card launches AI powered electronic live assistant

Wednesday, July 4, 2018, 10:30 PM

SBI Card, the country's second largest credit card issuer, today announced the launch of 'ELA' (Electronic Live Assistant), a virtual assistant for customer support and services. Driven by Artificial Intelligence and Machine Learning, ELA is designed to enhance customer experience by providing relevant and instant responses to customer queries, SBI said in a statement.

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