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E-commerce policy: Vendors want changes in anti-counterfeiting measures

Thursday, February 28, 2019, 3:50 PM

The All India Online Vendors Association (AIOVA) will write to the government suggesting certain changes to the anti-counterfeiting measures proposed by it in the draft e-commerce policy. The association wants a dispute redressal mechanism in place for sellers which they can resort to in case charges of selling counterfeit products are levelled against them by marketplaces, an AIOVA member told.