About 2.5 million shoppers ordered eight million products during four days of Myntra and Jabong's special sale from December 22 to 25, a company statement said. "The ninth edition of End of Reason Sale concluded with Myntra and Jabong recording a massive surge in sale and traffic," city-based Flipkart-owned Myntra said in a statement.

Walmart, new-owner of e-commerce company Flipkart and its other fashion-brands, will lay-off about 200-employees at Jabong and merge the online fashion-retailer with Myntra, media-reports said. Myntra-Jabong CEO Ananth Narayanan confirmed the news of lay-off but said it was just 10% of total-headcount. Narayanan also said that he will continue to head the fashion portals that are in midst of merger of their back-end functions.

Myntra and Jabong have laid off close to 150-employees as-part-of their integration in first such consequence of restructuring that was accelerated in the light of recent developments within the Flipkart Group. Myntra and Jabong, fashion retail portals of the country's top ecommerce firm Flipkart, will soon integrate all their functions, and Myntra chief executive Ananth Narayanan will continue to lead the team, company said.