Google dominating digital ad market: Report
Wednesday, March 15, 2017, 1:23 PM
Google will maintain its dominance and account for 40.7% of US digital ad revenues in 2017, more than double Facebooks share, market research company eMarketer said. According to eMarketer's forecast, the US digital ad spending will reach $83 billion in 2017, representing an increase of 15.9%. eMarketer expects Google's share of the search market to grow 16.1% to $28.55 billion in 2017.