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HUL drags Amul to court for 'misleading' ice-cream advertisement

HUL drags Amul to court for 'misleading' ice-cream advertisement

Saturday, March 25, 2017, 7:47 AM

FMCG major Hindustan Unilever (HUL) has dragged dairy major Amul to court over their latest ice-cream advertisement that takes a dig at frozen desserts. HUL has filed a petition in the Bombay High Court seeking the removal of Amul's recent ad. The Amul ad says "Eat real ice-cream and not vanaspati-based frozen desserts."
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