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IPL franchises to rake in Rs 500 cr sponsorship revenue

IPL franchises to rake in Rs 500 cr sponsorship revenue

Thursday, February 20, 2020, 12:24 PM

A slowdown in overall ad spends is not going to derail the plans of the eight franchises of the Indian Premier League (IPL), which, for the first time in the tournament's history, have managed to lock-in majority of sponsors well in advance. In the last year, the franchises had earned around Rs 400 crore from sponsorships.
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