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Myntra plans to invest in 15-20 brands with Brand Accelerator programme

Myntra plans to invest in 15-20 brands with Brand Accelerator programme

Wednesday, February 22, 2017, 9:57 AM

Fashion retailer Myntra is planning to invest in and build strategic partnerships with at least 15-20 local fashion brands. Company is also looking to bring more international brands to its marketplace this year. Brand Accelerator programme was launched in December last year and has set a target of generating a valuation of about $500 million-$1 billion from these private brands over next three years.
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