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Sales Motivation : How to Grow your Business through Referrals

Do you know what the three R's in the word referral stand for? Their meaning is the key to success in networking and growing your business through “referrals”. 
If you always remember what these three R's stand for you will have the right "mindset" when networking with others.
The Three Rs stand for:
A RELATIONSHIP where the other person is willing to RISK their REPUTATION for you.
It is also important that before you have any expectations of receiving any type of referral from someone in your network that you ask whether have you met this requirement? Have you built the appropriate relationship with this person where they will be comfortable risking their reputation? Have you earned that level of trust and confidence?
Networking is about developing these relationships with other professionals. It is about developing a web of contacts with people you give and receive referrals from. There will always be a time element involved in this process but the more you learn how to network effectively the less time it will take to see results.
So remember to always ask: Have I developed a RELATIONSHIP with this person where they are willing to RISK their REPUTATION for me?
And if the answer is NO, we must invest time in building a relationship with our Centres of Influence – people who will refer us to their contact sphere and also with our network. 
We can be rest assured that this activity will give us the best return on our time invested.
Happy Networking!!!


 

 

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